Fashion Gold Protect Pre-Shampoo 300g
Protect Poo Pre-Shampoo Fashion Gold 300g
Protective shield before washing
The Protect Poo Pre-Shampoo Fashion Gold 300g was created for those looking to protect and strengthen their hair even before cleansing. Its intelligent formula creates a protective barrier that reduces damage caused by shampoo, keeping hair hydrated, healthy, and with natural movement.
With versions in Cream and Mousse, the product offers personalized treatment for different hair types, providing a care experience that begins before showering.
Care that starts before shampoo
During washing, cleansing agents can remove the hair's natural oils, leaving it dry and fragile. Protect Poo acts before this step, forming a protective layer on the hair fiber that preserves moisture and prevents breakage.
The result is more nourished, resistant hair with natural shine — from the first application.
Two versions, one purpose
Protect Poo Cream:
With a rich texture and velvety feel, the Cream is ideal for thick, dry, or chemically treated hair. Enriched with Baobab Oil and Shea Butter, it provides intense nourishment and restores hair vitality.
Protect Poo Mousse:
Light and airy, the Mousse is the perfect option for fine or oily hair. It hydrates just right, ensuring softness and protection without weighing down the hair.
Both versions create a protective layer that prevents shampoo friction with the ends and length, avoiding dryness and prolonging hair health.
Key Ingredients
Baobab Oil:
Rich in vitamins A, D, and E, as well as omegas 3, 6, and 9, baobab oil offers deep nourishment and elasticity. It repairs damage, fights frizz, and restores hair's natural shine.
Shea Butter:
Highly emollient, shea butter replenishes lipids in the hair fiber, providing long-lasting hydration, softness, and thermal protection.
How Protect Poo works on hair
The Protect Poo formula was developed to act on the superficial layer of the hair, sealing the cuticles and preventing shampoo surfactants from causing dryness.
This strategic protection keeps the hair structure intact, resulting in stronger, aligned, and more manageable hair.
How to Use
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With dry hair, apply Protect Poo throughout the length and ends.
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Leave on for 2 minutes.
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Then, wash normally with Protect & Control Fashion Gold Shampoo.
To enhance results, finish with Protect & Control 2-in-1 Mask and Fashion Gold Leave-in.
Frequently Asked Questions
1. What is the function of pre-shampoo?
It acts as a protective shield, reducing damage caused by shampoo and preserving the hair's natural hydration.
2. Can it be used always?
Yes! Protect Poo is light and suitable for use before all washes, without weighing down or leaving residue.
3. Is it suitable for all hair types?
Yes. Its formula is compatible with all hair types, from straight and fine to curly and chemically treated.
4. Which version to choose?
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Cream: thicker and drier hair.
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Mousse: fine and oily hair.
Key Benefits
- Protects against shampoo aggression
- Reduces breakage and dry ends
- Maintains hydration and natural shine
- Nourishing and light formula
- Prevents residue buildup (no build-up effect)
- Compatible with all chemical treatments and hair types